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The best import export plugin for WordPress & WooCommerce.

Complete, granular control of your data with an easy to use drag & drop interface.
  • 90 Day Money Back Guarantee
  • Unlimited Installs
  • Lifetime Licence
  • Fast, World-Class Support
Get Started
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Is Your Import File Valid for WP All Import?

You may have a CSV, XML, or JSON file and are currently wondering if it will work with WP All Import. The short answer is yes, as our plugin can import most files.

This guide will show you how to build the same example files shown here: Example XML & CSV Files. Below are some considerations for each import type.

Valid CSV Import File

Most import files should work with WP All Import. You can test your own import files at http://www.wpallimport.com/try/ by following our quickstart import documentation.

Your file should contain all the information for each specific record on a separate row.

If you don't have an import file yet, you can follow this documentation to create one.

Use your favorite spreadsheet software such as Google Sheets, Apple Numbers, or Microsoft Excel. Create a new spreadsheet and define your import columns, such as product title, SKU, price, color, and description.

Build Valid CSV Import File Columns

Assuming that you're creating simple products, you can then enter one product per row, like so:

For variable products, you need to also include what links them together, such as the parent SKU.

Build Valid CSV File WooCommerce Variable Product Example

The most basic variable product configuration is a parent product with multiple different variations linked to that parent product, although there are other setups you can follow.

You can learn more about the different ways to import variable products at https://www.wpallimport.com/documentation/import-variable-products-woocommerce/#map-incoming-product-data:

Once you've added all product rows, you're done! You've successfully built a CSV import file. These same instructions apply to creating a valid Excel import file.

Import Any CSV, XML, or Excel to WordPress

  • Any theme or plugin
  • Images & galleries
  • Custom fields
  • Categories & tags
  • Woo, ACF, Meta Box, JetEngine

Valid XML Import File

Extensible Markup Language or XML "is a markup language that provides rules to define any data." It's widely used in feeds and has a specific format that you need to follow.

The first line requires the following:

<?xml version='1.0' encoding='UTF-8'?>

 Afterward, you need to include a main node:

<document>
</document>

Once that's done, you can add each product node and its data. Here, we have included the title, SKU, price, and color:

	<product>
		<title>Soflyy Shoes</title>
		<sku>888</sku>
		<price>10</price>
		<color>black</color>
		<description>These are nice shoes.</description>
	</product>

That's a simple product. If you want to add a variable product, you need to include the data that links the variations together with the parent product, e.g., parent SKU. Here's a full XML example of a variable product that has two variations:

<?xml version="1.0" encoding="UTF-8"?>
<document>
   <product>
      <title>Soflyy T-Shirt</title>
      <sku>999-X</sku>
      <parent_sku />
      <price />
      <color />
      <description>This shirt is awesome.</description>
   </product>
   <product>
      <title>Soflyy T-Shirt (blue)</title>
      <sku>999-B</sku>
      <parent_sku>999-X</parent_sku>
      <price>15</price>
      <color>blue</color>
      <description />
   </product>
   <product>
      <title>Soflyy T-Shirt (red)</title>
      <sku>999-C</sku>
      <parent_sku>999-X</parent_sku>
      <price>15</price>
      <color>red</color>
      <description />
   </product>
</document>

Valid JSON Import File

JSON is another popular import format. JSON stands for JavaScript Object Notation, which is a lightweight data interchange format that uses human-readable text.

Most JSON files with valid data should be importable. If the file is not recognized as a JSON, you can force the format by modifying the import URL and appending a #feed.json anchor, like so:

https://example.com/getFile.php#feed.json

Related Docs

Example XML and CSV files to use with WP All Import.

Quickstart guide showing you how to import any file into WordPress.

Learn about the different import types available in WP All Import.

The best import export plugin for WordPress & WooCommerce.

Complete, granular control of your data with an easy to use drag & drop interface.
  • 90 Day Money Back Guarantee
  • Unlimited Installs
  • Lifetime Licence
  • Fast, World-Class Support
Get Started
90 Day Money Back Guarantee

Unlimited Installs.
World-Class Support. Money Back Guarantee.

Packages
Standalone
Import
Pro Package
$199
.00
/yr
Save $494, 71% Discount
  • Import Pro
Import Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
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  • Export Pro
Export Add-Ons
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$693 If Purchased Individually
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$299
.00
/yr
Save $1087, 78% Discount
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  • Gravity Forms
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$1386 If Purchased Individually
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$169
.00
/yr
Save $29, 15% Discount
  • Import Pro
Import Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
  • Export Pro
Export Add-Ons
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  • Gravity Forms
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$198 If Purchased Individually
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Lifetime License
$1299
One-Time Payment
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$99
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Packages
Standalone
Import
Pro Package
$16.58
per month, billed annually
Save $494/yr, 71% Discount
  • Import Pro
Import Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
  • Export Pro
Export Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
$693/yr If Purchased Individually
Buy Now
90 Day Money Back Guarantee
Import + Export Pro Package
$24.92
per month, billed annually
Save $1087/yr, 78% Discount
  • Import Pro
Import Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
  • Export Pro
Export Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
$1386/yr If Purchased Individually
Buy Now
90 Day Money Back Guarantee
WooCommerce Import Package
$14.08
per month, billed annually
Save $29/yr, 15% Discount
  • Import Pro
Import Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
  • Export Pro
Export Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
$198/yr If Purchased Individually
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Lifetime License
$1399
One-Time Payment
  • Import Pro + Export Pro
  • All Current Add-Ons
  • All Future Add-Ons
  • Lifetime Support
  • Lifetime Updates
  • No Renewal Fees
Buy Now
90 Day Money Back Guarantee
Import Standalone
$8.25
per month, billed annually
  • Import Pro
Import Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
  • Export Pro
Export Add-Ons
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  • Users
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Import + Export Standalone
$14.08
per month, billed annually
  • Import Pro
Import Add-Ons
  • Woo
  • ACF
  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
  • Export Pro
Export Add-Ons
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  • Gravity Forms
  • Users
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Export Standalone
$8.25
per month, billed annually
  • Import Pro
Import Add-Ons
  • Woo
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  • Meta Box
  • JetEngine
  • Gravity Forms
  • Users
  • Export Pro
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Unlimited Installs.
World-Class Support. Money Back Guarantee.

Developer
Pro features to get your WordPress data moving
Normally $299/yr
$149
.00
/yr
Save $150
Import & Export Pro
  • Posts Types, Pages & Taxonomies
  • Custom Fields & Meta Support
  • WordPress Users Support
  • Gravity Forms Entries
  • Developer Tools
  • Pro Settings
  • See detailed list of features
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    Everything you need to import and export anything
    Normally $599/yr
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    All features and integrations forever for unlimited sites
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    ONE-TIME PAYMENT 
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    Risk Free with our Money-Back Guarantee

    We would love for you to try WP All Import. Our 90-day money-back guarantee means that if you decide our plugins don’t meet your needs, just let us know, and we’ll gladly give you a full refund, no questions asked.
    200,000+ Active Installs
    1500+ 5 Star Reviews
    Developer
    $149
    .00
    /yr
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    $299
    .00
    /yr
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    $1299
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    Unlimited Lifetime Package Features
    included in only in the Ultimate Lifetime Package
    One-Time Payment. No Renewal.
    All Future Add-Ons
    Developer Package Features
    included in all packages
    Untilimited Site Activations
    World-Class Support
    Import & Export Custom Post Types, Pages & Taxonomies
    Import & Export Custom Fields & Meta
    Download Import File from URL & FTP
    Export to CSV, XLSX, and XML
    Import & Export Filters
    Import & Export WordPress Users
    Import & Export Gravity Forms Entries
    Delete Missing Records on Import
    Run PHP Functions on Imports & Exports
    Choose Which Data to Update
    WP_Query Exports
    Secure Client Mode for Exports
    Zapier Integration for Exports
    Professional Package Features
    everything the Developer package, plus:
    Import & Export WooCommerce Products
    Import & Export WooCommerce Product Galleries
    Import & Export WooCommerce Orders
    Import & Export WooCommerce Customers
    Import & Export WooCommerce Reviews & Coupons
    Sync WooCommerce Stock & Prices
    Import & Export ACF Fields
    Import & Export JetEngine Fields
    Import & Export Meta Box Fields
    Export to Google Merchant Center
    Migrate Data Between Sites
    Bulk Edit with Export, Edit, Import
    Manual Scheduling for Imports & Exports

    Have any questions? 

    These are some of the most frequent questions we get about how to get data imported to or exported from WordPress

    Can I use any file type to import my data?

    Absolutely. It doesn't matter how big your CSV file is or what your column names are. Just use our Drag and Drop interface to map incoming data elements to their target fields, and you'll be done in minutes.

    Can I import Excel or Google Sheets to WordPress?

    Yes. Importing any spreadsheet is straightforward. Need to import Google Sheets to WordPress? Just copy and paste its URL. Need to import into WordPress from Excel? Same thing!

    How does my WordPress import data need to be organized?

    Our plugin is extremely flexible, so you probably won't have to make any changes to your data. You can try your WordPress import right now, and if you have any issues, we'll be glad to help you out.

    What will my WordPress export file look like?

    Unlike other solutions, our plugin gives you complete control over your WordPress export, including how it's formatted. You can modify fields, merge them together, and even create completely custom fields using embedded PHP.

    How do I export WordPress data to CSV?

    To export data to a CSV file, you don't have to do anything at all, as CSV is our default export format. If you want to export to other file formats, just change the export type in the Drag & Drop screen.

    Can I export WooCommerce products?

    Yes. Our software is completely integrated with WooCommerce. It provides full support to export WooCommerce customers, orders, products, variations, attributes, subscriptions, and reviews.
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